A Glimpse into 1990s British Vogue

The release of ‘The Devil Wears Prada 2’ has prompted recollections of working at British Vogue in the early 1990s. While not mirroring Miranda Priestly’s office directly, the magazine operated with a complex system of unspoken rules and status symbols.

The Currency of Status

Employees were expected to possess an inherent understanding of fashion trends, differentiating between what was truly ‘white hot’ and simply ‘current.’ Maintaining one’s position required acquiring specific labels, knowing the right people, and embodying the ‘Vogue lifestyle’ both at work and beyond.

Appearance and the Ideal Physique

The emphasis on appearance was significant. Unlike today’s focus on wellness, fitness wasn’t prioritized. The desired physique was slim, often achieved through stress and restricted eating, rather than exercise. Walking in Manolo Blahnik heels was often considered sufficient physical activity.

Fashion as a Statement

Fashion choices were meticulously scrutinized upon entering Vogue House. Hair was a key element, with a bob considered a social misstep, and regular visits to top stylists were essential. Clothing typically consisted of tailored separates and designer shoes, mirroring the style of influential editors.

The Importance of Authenticity

Authenticity was paramount; counterfeit items were unacceptable. Sample sales, particularly for Manolo Blahniks, were highly competitive. While the ‘It bag’ trend hadn’t yet emerged, a Chanel 2.55 bag remained a timeless status symbol, though its presence was limited due to Anna Wintour’s own preference for Chanel.

Grooming and Subtle Signals

Grooming, beyond hair, wasn’t a major status indicator at the time, and cosmetic procedures were not yet common. Makeup was less of a focus, except for figures like Isabella Blow, known for her bold lipstick. Christian Dior’s Eau Sauvage cologne was a popular choice among men.

A World of Exclusivity

The overall atmosphere was one of constant striving for status, where appearance and knowledge were valuable assets. This era in fashion journalism predated social media’s influence, prioritizing access and exclusivity. These memories offer a unique perspective on the pressures and privileges of working within British Vogue during its formative years.