Maura Higgins, the former Love Island UK contestant, walked the Sports Illustrated runway during Miami Swim Week, posting behind‑the‑scenes photos that she called a dream realized. The 35‑year‑old’s appearance follos a string of high‑profile US engagements, including The Traitors US, a confirmed spot on Dancing With The Stars, and new industry signings.

From Love Island UK to Miami Swim Week: A Rapid Transatlantic Pivot

According to the source, Higgins’ journey began with a fourth‑place finish on the 2019 Love Island UK sesaon. She leveraged that exposure into UK presenting roles, then shifted focus to influencer and fashion deals. in 2023 she crossed the Atlantic, becoming a social‑media presenter for Love Island USA and its spin‑offs, and later hosting Love Island: Aftersun. The sorce notes that her move to the US was a clear ambition to crack the American market.

Strategic Agency Moves Signal Long‑Term US Ambitions

The report says Higgins signed with Align, a U.S.‑focused public relations agency, and joined Creative Artists Agency (CAA), whose roster includes global stars like Lady Gaga. These agency affiliations suggest serious long‑term plans for her American career. the source highlihts that her signing with CAA places her alongside high‑profile talent and signals industry confidence in her marketability.

Sports Illustrated Runway: A Cultural Milestone for a Reality TV Star

Higgins’ appearance at the Sports Illustrated swimsuit show is described as a “significant cultural milestone,” aligning her with a long history of models and celebrities associated with the brand. she cited Baywatch’s iconic stars as inspiration, evoking the glamorous, confident aesthetic of the 1990s. The source notes that this event mirrors the paths of other successful British exports who have parlayed reality TV fame into sustained U.S. careers,with her close friend Molly‑Mae Hague often cited as a comparison.

Unanswered Questions About Her Hollywood Future

While the source mentions odds being offered on Higgins landing a major Hollywood movie role, it does not confirm any specific projects. It also notes her recent step down from Love Island USA’s Aftersun due to scheduling conflicts, but does not detail how this will affect her upcoming Dancing With The Stars season.. Finally, the source does not clarify whether her new agency deals will lead to scripted television or film opportunities.