The $28 million man

Actor Jacob Elordi has become the favourite to repalce Daniel Craig as James Bond, with fans convinced he's the next 007 after a new Chanel ad sparked speculation.

Elordi, 28, stormed into the lead after his starring role in Wuthering Heights alongside Margot Robbie, with his odds of becoming the next Bond dropping to 5/4.

Chanel's Bond audition

A new cinematic ad for Chanel appars to have stoked the rumours further, with Elordi showing off his espionage skills in a clip released on Friday.

The promotional video sees Elordi looking debonair in a black suit and tie as he becomes the target of a masked burglar attempting to steal the latest Chanel produt.

Elordi then proceeds to chase the thief, with the pair showing off their acrobatic skills as they play a sultry game of cat and mouse to retrieve the fragrance.

Fans convincced it's a 'soft launch'

Fans flocked online when the advert was released, with many believing it was a 'soft launch' for Elordi being announced as the new James Bond .

'I think they're preparing us for the James Bond announcement,' one person wrote.

'Nate died to be James Bond in next life is so premium,' added another, referring to the fate of Elordi's character in Euphoria.

Who's the real favourite?

Despite Elordi's surge in popularity, Callum Turner still holds odds of 6/4 to become the next Bond, with Aaron Taylor-Johnson and Theo James rounding off the top four in the running.