Spider-Man: Brand New Day Makes Box Office History Spider-Man: Brand New Day has made box office history in its first weekend in theaters, becoming the second-biggest North American opening ever with an astonishing $355 million in ticket sales. Spider-Man: Brand New Day made box office history in its first weekend in theaters, becoming the second-biggest North American opening ever with an astonishing $355 million in ticket sales. The Sony-released superhero movie took the place of Spider-Man: No Way Home, which opened to $260 million in December 2021. It was just a few million shy of Avengers: Endgame, which debuted to $357 million in 2019. Tom Holland's run as the comic book webslinger has been a mighty one, with No Way Home making over $1.9 billion worldwide to become the eighth-highest earning movie of all time, not accounting for inflation.It was also the first movie since the beginning of the pandemic to cross the $1 billion mark. The triumph of Brand New Day also comes on the heels of another major movie featuring Holland and Zendaya: Christopher Nolan's The Odyssey, which slid to second place in its third weekend in theaters with $51 million.Brand New Day started strong, with a record $168 million opening day from 4,487 theaters in the U.S. and Canada, besting Avengers: Endgame's $157 million Friday. The studio predicted it would lead to a $325 million opening weekend, which would still have beaten the second-place record. Expectations were always high for Brand New Day, which was directed by Destin Daniel Cretton and cost a reported $225 million to produce, not including marketing expenses.But there were worries it wouldn't attract the same level of mass audience enthusiasm as its predecessor, which integrated past Peter Parker actors Tobey Maguire and Andrew Garfield into the mix. In reality, interest was higher than ever. Brand New Day also received strong reviews from critics and audiences, with a 90% rating on Rotten Tomatoes and an A CinemaScore.Ticket buyers were predominately male, with about 61% of the audience, and many were on the younger side, with slightly more than half the audience under the age of 25, according to PostTrak exit polls. The biggest group was between the ages of 18 and 24, which made up 36% of the audience; 27% were between the ages of 25 and 34.The box office analytics company EntTelligence estimates that about 24.1 million people attended Spider-Man: Brand New Day this weekend. Tom Rothman, the Chairman and CEO of Sony Pictures Motion Picture Group, praised the incomparable Tom Holland in a statement, saying that he had done a fantastic job in the movie. This year has also seen a resurgence of moviegoing from younger audiences, who have made hits out of movies like Obsession, Backrooms and The Drama, which also starred Zendaya.They're also helping blockbusters soar, and in a business that is partly propelled by momentum, Spider-Man had the benefit of coming after The Odyssey, which fell only 43% in its third weekend. The Odyssey has now earned $395.5 million domestically, bringing its global total to $911.4 million. The film will soon open in South Korea, China and Japan.Marvel Studios president and Spider-Man producer Kevin Feige said in a statement, 'This debut reflects the enduring power of Marvel's characters, and the connection they continue to have with fans around the world - and, as audiences saw, it sets up exciting things to come.' Producer Amy Pascal added that it 'reinforces that moviegoers are hungry for stories that are both spectacular and deeply human.