Real estate agents are taking to social media to attract new clients, transforming into online personalities to build trust and recognition. But is this the best way to choose someone for such a significant financial decision?

The Rise of the Real Estate Influencer

More homebuyers are turning to platforms like TikTok and Instagram to find agents. In response, agents are dedicating more time to creating online personas, hoping to establish themselves as trustworthy experts. The goal is to be top-of-mind when potential clients are ready to buy or sell.

SEPTA's New Revenue Strategy

SEPTA, the regional transit agency, owns considerable land around its Regional Rail stations. The agency is now aiming to lease this land to developers for housing projects. This strategy aims to generate rental income for SEPTA and potentially increase ridership from new residents.

Local Concerns

The first projects are planned for Ambler and Langhorne, but some residents have expressed concerns about the developments. The impact on local communities is a key consideration as these projects move forward.

PECO Rate Increases Approved

The Pennsylvania Public Utility Commission has approved rate increases for PECO customers. Electric bills will increase by an average of 10% in 2025 and 1.8% this year, while gas customers saw a 12.5% increase beginning last year. PECO was not permitted to apply for another rate increase until March 2026.

Congratulations to Jane C., Tim G., and Bill L., who correctly identified last week’s photo!