Los Angeles-based Terri Ross Consulting (TRC), a firm specializing in business consulting for medical aesthetics and integrative wellness practices, has announced a major addition to its leadership team. The firm is entering a new phase of expansion with the appointment of Cameron Hemphill.

Hemphill Takes Helm as COO and Strategic Advisor

Cameron Hemphill has been named the new Chief Operating Officer (COO) and Strategic Advisor for Terri Ross Consulting. Hemphill is highly regarded within the medical aesthetics sector for his deep industry insight and operational acumen.

He possesses a rare blend of capital markets expertise and hands-on operating experience. Over the last decade, Hemphill has guided more than 1,000 practices and 2,300 providers nationwide. His work has focused on transitioning founder-led clinics into scalable, data-driven enterprises.

Pioneering Operational Infrastructure at Growth99

Hemphill previously founded Growth99, where he was instrumental in introducing crucial operational tools to the medical aesthetics industry. He pioneered the adoption of Customer Relationship Management (CRM) systems in the sector.

This included implementing performance tracking, attribution modeling, and standardized patient acquisition strategies. Under his guidance, Growth99 helped numerous practices scale from initial operations to achieve multi-million, and often eight-figure, revenues, leading to a successful exit to a private investor group.

Beyond his operational roles, Hemphill is also known for hosting the Medical Millionaire Podcast and frequently serves as a recognized industry speaker and panelist.

Focus Areas for Terri Ross Consulting's Future

In his new capacity at TRC, Hemphill will concentrate on reinforcing the firm's operational infrastructure. He will also work on further developing TRC's platform to enhance its capacity to support a larger volume of practices.

This development will be achieved through scalable systems, robust performance tracking, and refined delivery models. Information for this announcement was sourced directly from Terri Ross Consulting.

Leadership Perspectives on the Partnership

Terri Ross, founder and CEO of Terri Ross Consulting, praised Hemphill’s qualifications. "Cameron brings a unique combination of growth strategy, operational execution and real-world ownership experience," Ross stated.

Ross emphasized that Hemphill understands scaling practices from both advisory and investor standpoints. "As we continue to grow, his leadership will be critical in helping us expand our impact through a more scalable model while maintaining the high standards our clients expect," she added.

Hemphill noted that joining TRC felt like a natural progression due to the firm's established reputation and shared objectives. "We share the same focus on building real business acumen within practices," Cameron commented.