The globally recognized Eurovision Song Contest is set to expand its reach significantly by launching an Asian edition in 2026. This new iteration of the annual musical event is scheduled to take place in Bangkok on November 14 of that year.

First Asian Edition Details

Initially, ten countries have been confirmed to participate in this inaugural Asian contest. The lineup currently includes Bangladesh, Bhutan, Cambodia, Laos, Malaysia, Nepal, the Philippines, South Korea, Thailand, and Vietnam. Organizers have indicated that more nations are expected to be announced soon.

Contest director Martin Green commented on the expansion, stating, “As we mark the 70th anniversary of the Eurovision Song Contest, it feels especially meaningful to open this next chapter with Asia, a region rich in culture, creativity and talent.” This statement was released on Tuesday.

Timeline and Structure

The launch of the Asian version follows the main European contest, which will be held in Vienna in May. The original 70th Eurovision Song Contest will feature 35 competing countries.

The participating Asian nations will soon commence their national selection rounds. The winners from these domestic competitions will then advance to compete in the grand final hosted in Bangkok.

Context of Global Expansion

This move represents the latest expansion for the contest, which previously drew over 160 million viewers worldwide last year. Organizers previously attempted a localized version in 2022, the American Song Contest, hosted by Kelly Clarkson and Snoop Dogg, featuring singers from all 50 U.S. states.

However, that American venture did not secure a second season pickup, despite the popularity of the European original. The contest is renowned for its vibrant performances, often featuring outrageous costumes and high-energy ballads.

Focus on Music and Unity

The global contest maintains a stated goal of setting aside politics and international conflict to concentrate solely on music. Its official website promises to ensure “every vote will count” while spotlighting a “celebration of original pop music.”

The 2024 contest faced some political turbulence, including protests regarding the inclusion of an Israeli participant, a survivor of the October 7, 2023, attack. Furthermore, several nations, including Slovenia, Iceland, Ireland, Spain, and the Netherlands, registered concerns over Israel’s participation due to the ongoing war in Gaza.

Russia has been banned from participating in the contest since 2022 due to its ongoing conflict with Ukraine.