The $310 price tag for a piece of history

A 47-year-old Kenner Xenomorph action figure has gone up for auction, offering a rare glimpse into the toy company's ill-fated attempt to cash in on the Alien franchise.

The 18-inch figure, complete with articulated limbs and a spring-loaded inner jaw feature, is described as one of the strangest and boldest mass-market toys of its era.

In 1979,Kenner released the Xenomorph as a toy, expecting it to be a sort of jump-scare monster, but it failed miserably due to its terrifying and murderous nature.

A misunderstanding of the Alien franchise

The company didn't understand the Alien franchise, thinking it would be a PG-rated film , and the Xenomorph was marketed as a comic book villain.

However, the film's R-rated content ,including the chestburster scene, made it unsuitable for children.

The Xenomorph didn't sell well, and it had a very short run on shelves.

A prized mid-level collectible

Today, it is a prized mid-level collectible, with unboxed copies selling for hundreds of dollars.

The figure's failure was a result of Kenner's misunderstanding of the Alien franchise and its intended audience.

The company thought the Xenomorph would be a popular toy among children, but it ended up being a rare and valuable collectible.

The auction:a chance to own a piece of history

The auction of the Kenner Xenomorph is a chance for collectors to own a piece of history and to understand the complexities of the toy industry's past.

The figure's value lies in its rarity and its connection to the Alien franchise, making it a highly valuable collectible.

A lesson in the toy industry's past

The Kenner Xenomorph is a rare example of a toy that failed to capture the market's attentioon due to its misunderstanding of the franchise's content and audience.

The figure's value lies in its connection to the Alien franchise and its rarity,making it a highly valuable collectible.