Alabama News Anchor Apologizes After Controversial Quote

Ashonti Ford, a 38-year-old news anchor for Birmingham’s ABC 33/40 WBMA-LD, quoted Hassan al-Banna, the founder of the Muslim Brotherhood, during her 6 p.m. broadcast on Thursday, April 1, 2026. The quote, “The quieter you become, the more you’re able to hear,” was presented at the end of the segment.

Public Outcry and Calls for Accountability

The decision to air the quote immediately drew criticism online. Social media users questioned why Ford was still employed, with posts like “Why is she still working?” and “Is she still employed?” circulating widely. Many demanded immediate termination, using hashtags like “Fire her now!!!”

Senator Tuberville Weighs In

Senator Tommy Tuberville also addressed the situation on X, stating, “Pure insanity. The Radical Muslim Brotherhood is a TERRORIST ORGANIZATION.” His post further amplified the controversy surrounding the broadcast.

Station Issues Apology and Explains Editorial Process

Station manager Cox addressed the concerns, issuing a sincere apology on behalf of ABC 33/40 to those who were offended by the quote. He explained that the quotes used at the end of newscasts are selected through a standard editorial process and are not chosen by the on-air talent.

Internal Review and Adjustments

Cox stated that the station has conducted an internal review and is implementing adjustments to its editorial standards to prevent similar incidents in the future. “We have addressed the matter internally, and we are making adjustments to ensure our content consistently meets our editorial standards moving forward,” he said.

Background on the Muslim Brotherhood

The Muslim Brotherhood was founded in Egypt in 1928 by Hassan al-Banna. Initially a religious and social movement aimed at promoting Islamic values, it later developed a more militant wing linked to political violence and terrorism in the 1940s.

Connections to Terrorism

Hamas, the Palestinian terrorist group, identifies itself as part of the Muslim Brotherhood’s broader movement. Several countries, including Egypt, Saudi Arabia, and the United Arab Emirates, have designated the Brotherhood as a terrorist organization. The United States has also taken steps to label specific branches as terrorist entities and impose sanctions.