QVC's Retro Garden Furniture Takes Root

QVC Enters the Garden Furniture Market

QVC is rapidly becoming a surprising competitor in the garden furniture sector this summer with the launch of its new retro-inspired collection, Studio 70. This collection focuses on affordability, with many items priced under £500, making stylish outdoor spaces accessible to more customers.

Inspired by the 1970s

The Studio 70 range draws heavily from the iconic design aesthetic of the 1970s. It incorporates bold prints, a distinct retro character, and practical modern functionality. This combination of nostalgia and usability is proving popular with homeowners looking to refresh their outdoor areas.

A Diverse Collection

The collection features a wide variety of items, from intimate bistro sets for smaller patios to expansive corner sofas for larger gatherings. Accessories are also available to complete the look.

Featured Pieces

  • Garden Stories Studio 70 Woven Rattan Bistro Set: Priced under £200, featuring a cool green rattan design with a tempered glass-topped table.
  • Studio 70 Stripe Multi-Way Corner Sofa with Lounger Set: Available in coral or olive for £499, with adjustable backrests.
  • BundleBerry by Amanda Holden Studio 70 Parasol: Priced at £75.
  • BundleBerry by Amanda Holden Studio 70 Indoor Outdoor Side Table: Priced at £39.96.
  • Garden Stories Studio 70 Printed Parasol: Priced at £80, featuring double-sided prints.
  • BundleBerry by Amanda Holden Studio 70 Indoor Outdoor Love Seat Set: Priced at £99.
  • BundleBerry by Amanda Holden Studio 70 Bar Cart: Priced at £64.92.

    • Promotional Offer

    QVC is currently offering a promotional code, FIVE4U, providing £5 off orders over £20.01. This further enhances the value proposition for new customers.

    Creating Stylish Outdoor Spaces

    The entire range is designed to inspire homeowners to create inviting and stylish outdoor spaces. QVC’s move into this market segment is poised to disrupt the traditional high-street garden furniture landscape, offering a compelling alternative for budget-conscious consumers seeking retro-inspired designs.