In a recent Mail on Sunday feature, 54‑year‑old Pilates instructor Dorte Jensen of Rugby, Warwickshire, revealed that a simple 30‑gram‑per‑day diet plan helped her lose nearly half a stone and drop a dress size, and that she has kept the weight off for two years. According to the report, the plan was devised by nutritionist Emma Bardwell and hinges on 30 g of fibre daily, 30 g of protein at each meal, and at least 30 different plant varieties a week.

Emma Bardwell’s 30‑Gram Formula: Fibre, Protein, Variety

The Mail on Sunday article explains that Bardwell, who herself struggled with menopause‑related weight gain, created the plan to address her own symptoms. By combining fibre and protein, the diet slows digestion and keeps satiety high, the report says, while a wide plant spread is said to improve gut health and immunity. The plan is marketed as “no banned foods, no harsh restrictions, no calorie counting,” and many followers claim they have never eaten so much while on a diet.

Dorte Jensen’s Two‑Year Success: No Hunger,No Cravings

Jensen, a Pilates instructor, lost 7 lb (half a stone) and dropped a dress size from 10 to 8, the report notes. She says the plan has eliminated her once‑daily craving for crisps, and she no longer even thinks about a mid‑afternoon bag of chips. The Mail on Sunday piece quotes her as saying, “I am rarely hungry, it has taken away all the noise about food, and I have maintaained my weight for two years.”

Mail Plus Free Six‑Week Newsletter: A Test of the Plan’s Claims

According to the article, Mail on Sunday is now offering a free six‑week newsletter program for Mail Plus subscribers, giving access to Bardwell’s insights, tips, and recipes from her new book, The 30g Plan Cookbook... The program promises users the chance to lose up to a stone (14 lb) in six weeks, with even more for those who start heavier. The report highlights that the plan is positioned as a sustainable alternative to restrictive diets and weight‑loss injections like Mounjaro and Wegovy, which the article says often lead to weight regain within 18 months of stopping treatment.

Unanswered Questions About Long‑Term Sustainability

While the Mail on Sunday piece celebrates Jensen’s two‑year maintenance, it does not provide independent verification of her weight history or detail how the plan has performed across a broader population. The article also leaves unclear whether the 30‑gram fibre and protein targets are realistic for people with different activity levels or dietary restrictions.. Finally, the report does not discuss any potential side effects or long‑term health impacts of consistently eating 30 different plant varieties each week.