Hasbro has unveiled seven new Transformers figures scheduled for release in 2027. The expansion focuses on the mythology-driven Age of the Primes collection and a refreshed Studio Series line based on the 2007 live-action movie.

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The 31-step return of the 2007 movie cast

Hasbro is revisiting the aesthetic of the original 2007 Transformers film by releasing updated versions of Jazz, Ironhide, and Ratchet.. According to the report, these figures are designed to correct the engineering flaws of the toys released nearly two decades ago. For example, the Voyager Class Ratchet now features a blaster gauntlet and buzzsaw , tools that were either missing or poorly executed in previous iterations.

The Studio Series lineup also includes a Deluxe Class Jazz, which transforms into a Pontiac Solstice in 19 steps, and a Voyager Class Ironhide that converts into a GMC TopKick pickup truck in 27 steps.. As the report says, the new Jazz figure includes an improved Crescent Cannon designed for better practicality than the version found in the original 2007 release.

Onyx Prime’s triple-change and the 12-step creature shift

The Age of the Primes collection introduces figures that bridge the gap between ancient Cybertronian mythology and modern interpretations. The centerpiece is the Leader Class Onyx Prime the Deceiver, a figure rooted in a complex narrative involving the character Shockwave. This specific toy features a multi-stage transformation: it moves from robot to creature mode in 12 steps, and then from creature to centaur mode in an additional 19 steps.

Alongside Onyx Prime, Hasbro is introducing Voyager Class figures Guzzle and Cybershark. guzzle transforms into a tank via a 23-step process and includes a double cannon, while Cybershark converts into a shark in 28 steps and comes equipped with a double missile blaster and fin accessories.

A 7.5-inch Starscream inspired by Machine Wars

Adding to the Leader Class offerings is a 7.5-inch Starscream, the Decepticon second-in-command. This figure departs from standard movie or cartoon looks, instead drawing visual inspiration from the Machine Wars aesthetic. The figure requires 26 steps to transform from a robot into a high-speed jet and includes a blaster and sword for combat posing.

The inclusion of the Machine Wars style suggests that Hasbro is targeting a specific niche of veteran collectors who appreciate the franchise's more obscure design eras. By mixing these deep-cut references with mainstream characters, Hasbro is attempting to create a "definitive" collection that appeals to both casual fans and hardcore archivists.

The Skydance project and the return of Michael Bay

The decision to revive 2007-era characters coincides with industry reports that director Michael Bay may return for a new project with Skydance. This creates a symbiotic relationship between the toy line and potential cinematic revivals, echoing the way Hasbro has previously used toy launches to signal shifts in the broader Transformers multiverse .

This strategy reflects a broader trend in the toy industry where "legacy" lines are used to maintain brand engagement during the gaps between major film releases. By refining the 2007 designs, Hasbro is not just selling plastic; it is selling a corrected version of childhood nostalgia for a generation that grew up with the initial Bay-era films.

The October 13 pre-order window and missing pricing

Collectors can begin securing these figures on October 13 at 1 p.m. ET through major retailers including Amazon, Walmart, Target, and Hasbro Pulse. While the release window is set for early 2027, several key details remain unverified in the current announcement.

Specifically, the source does not provide the retail pricing for the Leader Class or Voyager Class figures, nor does it specify if these will be limited-edition releases or standard retail stock. Furthermore, while the report mentions the Skydance project, there is no official confirmation from Michael Bay himself regarding his role in the upcoming cinematic slate.