The 2026 lineup for Strictly Come Dancing has expanded with the addition of Lawrence Robb. The Emmerdale star was confirmed as the twelfth celebrity to join the competition this Thursday via the BBC's official social media channels.

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Fan criticism targets the lack of household names in 2026

The 2026 season of Strictly Come Dancing is facing immediate scrutiny from viewers regarding its celebrity seelection. While the BBC has confirmed several popular television personalities, a segment of the audience has taken to social media to express disappointment. As reported by the source, some fans have questioned the inclusion of names they do not recognize, specifically asking, "Where are the celebrities?"

This backlash highlights a growing tension in reality television casting, where production must balance niche popularity with broad, mainstream appeal. While the show has historically relied on massive A-list stars to drive ratings, the current 2026 roster appears to lean more heavily on soap opera veterans and stage performers, a move that has clearly polarized the show's dedicated fanbase.

Lawrence Robb's transition from Emmerdale to the ballroom

Lawrence Robb, the Glasgow-born actor, brings a diverse theatrical background to the upcoming September competition . Known primarily for his role as Mackenzie 'Mack' Boyd in the ITV soap Emmerdale, Robb has navigated high-stakes storylines involving murder and kidnapping. He is now looking to trade dramatic tension for dancefloor precision.

Beyond his work in soaps, Robb has established a significant resume in both television and musical theater. According to the report, his previous credits include the series I Hate Suzie and West End performances in Legally Blonde The Musical and Mojo. In response to his casting, Robb admitted to feeling both excited and nervous, even joking that his mother might be more enthusiastic about his participation than he is .

Lacey Turner and Dani Dyer anchor the current lineup

Lacey Turner and Dani Dyer represent the soap-heavy focus of the current 2026 celebrity roster. Turner, who is currently taking a break from her long-running role as Stacey Slater in EastEnders, shared her excitement and trepidation about learning new skills via an Instagram video. Her presence suggests the BBC is looking to capture the massive viewership associated with British soap operas.

Dani Dyer also returns to the competition after a previous setback. The report notes that Dyer was forced to leave the show last year due to a fractured ankle, making her return to the Strictly dancefloor a significant moment for returning fans. These casting choices suggest a strategy of utilizing established TV personalities to maintain a loyal, albeit currently critical, audience.

Which professional dancers will partner the 12 celebrities?

Several details regarding the full roster and professional pairings remain unconfirmed by the BBC. While the source confirms that rehearsals have begun and professional dancers are already preparing,the specific identities of the dance partners for stars like Robb and Turner have not been publicly disclosed. Furthermore, it remains unclear if the BBC will introduce more high-profile "household names" to satisfy the critics who feel the current lineup is underwhelming.