A navy blue dress and matching heels worn by Ana de Armas in No Time to Die are currently commanding higher bids than Daniel Craig's grey suit. The Propstore James Bond auction, which runs through October 27, highlights a surprising trend in movie memorabilia valuation.
The $20,000 lead for Paloma's navy blue dress
As the Propstore James Bond auction progresses,the costume worn by Ana de Armas as the character Paloma has already reached its low-end estimate of $20,000 after just two bids. In contrast, the classic grey suit worn by Daniel Craig is currently trailing at $10,000 with a single bid, despite having a higher potential estimate range that reaches up to $40,000. according to the report, this discrepancy suggests a heightened immediate interest in the supporting action role over the franchise's lead protagonist.
The bidding window remains open for two more weeks, meaning the final hammer price could shift significantly. However, the current momentum favors the wardrobe of the high-energy operative Paloma, whose brief but impactful appearance in No Time to Die left a lasting impression on the global audience.
From Knock Knock to the action-centric era of Ana de Armas
The market interest in the navy blue dress reflects the rapid ascent of Ana de Armas as a global action star. Since her 2015 role in the thriller Knock Knock alongside Keanu Reeves, de Armas has transitioned from a relatively unknown actress to a powerhouse lead.. Her portrayal of Paloma marked a departure from the traditional "Bond Girl" archetype, presenting a character who is a capable, firearm-wielding operative rather than a passive romantic interest.
This shift in characterization has translated into a broader career trajectory for Ana de Armas. With upcoming projects such as Apple TV's Ghosted and the John Wick spin-off Ballerina, the actress is cementing her status as a primary draw for audiences. The Propstore auction data indicates that this personal brand power is now competing directly with the legacy of the James Bond character himself.
A repeat of the Blade Runner 2049 costume surge
The current bidding trend is not an isolated incident for the actress. As the report noted, a previous Propstore auction featuring costumes from Blade Runner 2049 saw Ana de Armas's wardrobe fetch prices that nearly doubled those of Harrison Ford's Rick Deckard costume, which saw bids around $8,000. This pattern suggests a growing appetite among collectors for memorabilia associated with strong, modern female characters who drive the plot forward.
This trend echoes a wider shift in the film memorabilia market, where the value of items is increasingly tied to the cultural impact of a performance rather than just the seniority of the actor's billing. While Daniel Craig's era of Bond was highly profitable and broke many franchise rules, the specific allure of de Armas's characters seems to be creating a new, high-value niche for collectors.
Will the $40,000 estimate for Craig's suit hold?
While the navy blue dress currently leads, it remains to be seen if the grey suit worn by Daniel Craig will surge as the October 27 deadline approaches. The report does not specify the identities of the current bidders or whether any institutional collectors are waiting until the final hours to place their bids, which is a common tactic in high-end auctions.
Furthermore, it is unclear how many other items from the Daniel Craig era are included in the Propstore sale and if they are similarly underperforming compared to the de Armas pieces. Because the source focuses primarily on these two items, the full scope of the auction's inetrnal dynamics remains partially obscured.
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