Ivana Knöll, once the most photographed fan in Qatar during the 2022 FIFA World Cup,is returning to the tournament spotlight as a professional DJ and label owner. She will headline the FIFA Fan Festival at Los Angeles Memorial Coliseum and complete a U.S. summer tour that ends in Atlantic City on August 28, 2026.

Knöll's debut single "We Are The People" becomes a World Cup anthem

In May, Knöll released her first track under the moniker KNOLLDOLL, titled "We Are The People," which she has billed as the official World Cup anthem for her tour. The song quickly gained online traction and now features in her sets across Miami, Houston, Toronto and Philadelphia,according to the source.

Los Angeles Memorial Coliseum to host Knöll’s Fan Festival headline

The historic Coliseum will see Knöll perform at the FIFA Fan Festival, aligning her music schedule with the 2026 tournament’s opening events. This placement mirrors her earlier fame in Qatar, where crowds lined up just to snap photos with her, demonstrating her continued draw for football audiences.

Tour timeline links 16 host cities across North America

Knöll kicked off her United States tour on June 6 in Houston, Texas, and will travel through major markets before concluding on August 28 in Atlantic City, New Jersey. The itinerary mirrors the multi‑city format of the 2026 World Cup, which will be staged across sixteen cities in Canada, Mexico and the United States.

Celebrity circle fuels Knöll’s brand pivot

Since her viral moments in Qatar, Knöll has mingled with Shaquille O’Neal, Drake, Naomi Campbell, Jamie Foxx and Floyd Mayweather, leveraging those connections to launch her record label, Knolldoll, in April. The source notes that her Instagram following now sits at 2.9 million, underscoring the power of her personal brand.

Who will verify Knöll’s claim as the official World Cup music act?

The report does not confrim whether FIFA has formally endorsed her as the tournament’s official music act, leaving open whether her “World Cup anthem” status is self‑designated or officially recognized.