Rihanna has selected Vivian Wilson, the 22-year-old transgender daughter of Elon Musk, to feature in the latest Pride collection for Savage x Fenty. This partnership marks the second time the model has collaborated with the singer's lingerie brand.
Vivian Wilson's second appearance for Savage x Fenty
The latest campaign sees Vivian Wilson posing in a sleek black bra and matching underwear featuring pro-queer slogans, complemented by beaded jewelry and stilettos. according to the report, this is not the first time the model has worked with the brand, as she previously appeared in a Valentine's Day campaign earlier this year. The brand's social media presence emphasized Wilson's authenticity, captioning the images by stating that "@vivllainous is exactly who she said she is."
Rihanna has positioned the brand as a space for inclusivity and empowerment. In an interview with WDD , Rihanna stated, "At Savage x Fenty, we celebrate love in all its forms and create products that empower people to feel confident." By repeatedly casting Wilson, Rihanna is signaling a long-term commitment to representing transgender identities within the mainstream fashion and lingerie space.
From Teen Vogue to the CHRISHABANA runway
Vivian Wilson's rise in the fashion world has been rapid, beginning with a cover appearance for Teen Vogue last year.. As reported, she launched her professional modeling career through collaborations with brands like Wildfang and Tomboyx. Despite her current cofnidence, Wilson admitted to Vanity Fair that she was initially "terrified" during her first shoot because she was not accustomed to showing skin, though she viewed the experience as a way to build body confidence.
The model's trajectory continued upward in September when she made her official runway debut at New York Fashion Week for the brand CHRISHABANA. However, the transition to public life has not been without friction. In a conversation with The Cut, Wilson expressed a sense of nostalgia for her private life, noting that she is "not very good at being famous" and misses being a regular person.
The rift between Vivian Wilson and Elon Musk
The collaboration carries significant weight due to the public estrangement between Vivian Wilson and her father, Elon Musk. the eldest daughter of Musk and Justine, Wilson came out as transgender at age 16 and legally changed her surname when she turned 18. This personal transition coincided with a widening gap between her and the Tesla CEO.
Wilson has been remarkably blunt about her lack of a relationship with her father. According to the source, she stated plainly, "I don't give a f*** about him." This public rejection of one of the world's most powerful and polarizing figures adds a layer of political and social tension to her presence in a high-profile campaign like Savage x Fenty Pride.
The silence from Elon Musk's camp
While the campaign highlights Wilson's confidence and Rihanna's support for the LGBTQ+ community, there are notable gaps in the narrative. The report does not include any response or statement from Elon Musk regarding his daughter's continued visibility in the fashion industry or her specific role in the Savage x Fenty campaign .
It remains unclear whether this collaboration is viewed by the brand as a purely aesthetic choice or a deliberate statement on family dynamics and identity. furthermore, the source does not detail the current nature of Wilson's relationship with her mother, Justine, beyond naming her as a parent, leaving the full scope of her family support system unknown.
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